Let’s stop talking about THE design process

From process to ability

“At the d.school we endeavor to enable our students in eight core design abilities so that they might develop their own creative confidence and also inspire others, take risks, and persevere through tough projects throughout their lives. We want our students to be their own unique chefs. We don’t want to churn out individuals that only know how to follow a recipe.”

Eight Abilities

Navigate Ambiguity
Synthesize Information
Rapidly Experiment
Move Between Concrete and Abstract
Build and Craft Intentionally
Communicate Deliberately
Design your Design Work

There is no THE

“Though we live in the age of urgency, mastery takes time, patience, and practice. So, while I think it often makes sense to introduce first-timers to design by following a process, remember that it’s not THE process. It simply gives them a small taste of the abilities designers flex. Design as a discipline is evolving and becoming a sophisticated catalyst for positive impact on projects big and small, but the road to results is far from formulaic.”

From: https://medium.com/stanford-d-school/lets-stop-talking-about-the-design-process-7446e52c13e8